Social Media
Why Short-Form Video Is Gen Z’s New Search Engine
From restaurants to study tips, Gen Z searches on Reels, Shorts and TikTok first. Why video search took off, what it’s good…
short-form video
Social Media
Why Does Gen Z Use TikTok So Much?
Why Gen Z loves TikTok and short-form video: the algorithm, creativity, community, search and entertainment – plus the downsides to watch.
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